The vegan Colorlast shampoo is formulated with 97.8% naturally sourced ingredients*. Its formula contains pomegranate extract to reinvigorate the scalp and provide longer-lasting color protection as well as avocado oil, to restore suppleness. EWG VERIFIED and dermatologically tested, this new hair care essential is enriched with watercress and Indian cress extract to strengthen and revitalize hair. Let is infuse your hair with a peach fragrance with woody pine and anise notes. Get even more dazzling results with the Colorlast conditioner!* According to ISO 16128.