Permanent Hair Colour with 100% grey coverage from the very first application, in a quick and easy to use, non-drip gel formula available in over 30 blendable shades. 92% naturally derived ingredients including plant and seed oils and extracts carefully chosen for their proven hair and scalp enhancing benefits. No ammonia, vegan friendly and cruelty free. Available in a variety of shades ranging from Ebony Black to Light Dawn Blonde, Naturtint Permanent Hair Colours provide everything you need to colour, nourish, protect and care for your hair in one complete colouring treatment. Easy to follow instructions help you achieve long lasting, naturally radiant colour and shine in just 40 minutes. And 100% grey coverage! Every box contains a 50ml tube of Quinoa Multi-Care Mask (no single-use sachets!) to use immediately after application and to maintain your colour in the weeks following, with enough for up to 4 applications. This innovative mask is enriched with Quinoa to fix the hair colour, Organic Shea Butter to nourish and moisturise and Baobab Proteins to rebuild hair's keratin. Lighten your natural hair colour by up to two shades, go as dark as you like or simply cover your greys - with over 30 blendable shades suitable for all hair types, there really is a unique colour for everyone! Naturtint Permanent Hair Colour Gels were the first hair colours to be USDA Certified Biobased - Biobased products are derived from plants and other renewable agricultural, marine, and forestry materials. Biobased products are cost-comparative, readily available and perform as well or better than their petroleum-containing counterparts. Biobased products also help us increase our use of renewable resources while decreasing our use of non-renewable resources, such as petroleum. Naturtint Permanent Hair Colours exceed the minimum USDA certified biobased content for Hair Styling Products. CAUTIONS: As with any hair colourant brand, a skin sensitivity test must always be carried out 48 hours before each use. Please read all of the instructions provided inside the box carefully before use. For more information, call the Naturtint Helpline on 0345 601 8129 or email help@naturtint.co.uk.